Brand Manager/Trade-Marketing Manager/Marketing Projects Manager

Оновлено рік тому

48 років • Київ • не готов (а) до переїзду

Категорія:

  • Бренд-менеджмент
  • Торговий маркетинг (Trade marketing)
  • Управління маркетингом
  • Повна зайнятість

Стаж: 25 років 9 місяців

Липень 2005теперішній час
18 років 8 місяців
Marketing Manager
Region Marketing Manager: TM Vitek
Market analysis, retail, dealers and consumer trends, competitive reviews
Brand strategy and business planning in respective regions
Trade-marketing, BTL programs development and execution
POS materials development and production management
Media planning and control
Lead the contact with advertising and research agencies 
Special events (exhibitions, conferences, sponsorship projects) organization and management
Budget planning and control
Березень 2004Березень 2005
1 рік
Product Presentation & PR Manager
Sales School & PR Manager: Tefal, Rowenta, Moulinex, Krups
·Product and sales trainings to company & customer sales personnel:
Research for needs, scheduling, presentations preparation, administration, management and execution
·Special events to customer sales personnel 

·Newsletters on product launches distribution and day-to-day liaison with journalists on company, brand, product info
·Sponsorship projects management with print media, TV and Radio programs
Липень 2000Червень 2003
2 роки 11 місяців
Brand Manager Associate
Brand Manager Associate: Schweppes, Minute Maid, BonAqua, New Brands
·Market analysis, competitive reviews
·Brand performance analysis
·Retail and consumer research plans development
·New product development and launch project management
·Consumer and customer activation programs
·Communication materials development/adaptation
·Media planning and control
·Lead the contact with Advertising agencies (Corporate & BTL)
·Brand profitability analysis, budget planning and control
Additionally: SAP Training and Consultation to Marketing Employees
Липень 1998Липень 2000
2 роки
Marketing Budget Planner/Budget Analyst
Marketing Budget Planner/Budget Analyst
·Plan and control direct marketing and other operating expenses
·Run profit & loss analysis for marketing campaigns
·Conduct audit, negotiate fees with major Advertising agencies
·Assist and consult Marketing and Finance on all issues related to Direct Marketing Expenses  
·Advertising Tax reports to tax authorities
Жовтень 1997Липень 1998
9 місяців
Marketing Information Analyst
Marketing Information Analyst
·Market analysis, retail and consumer trends, competitive reviews
·Management presentations, reports and recommendations
·Lead the contact with Research agencies
·Customer research projects management
·Control of in-outlet weekly execution programs
Травень 1997Жовтень 1997
5 місяців
Marketing Manager Assistant
Marketing Manager Assistant
·Market research, promotional, key accounts and merchandising projects assistance
·Monitoring of competitive activities
·Monthly/weekly status reports of department activities to Marketing Manager
·Business Plan, Marketing Calendar, other management presentations 
·Preparation, translation, typing of contracts, various business documentation
·Control of department  incoming phone calls and correspondence

Освіта: Середня

1998

Середня
1998

Середня

Дозвіл на роботу, час на дорогу

Бажаний час на дорогу: будь-який
Не готов(а) до відряджень
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