Marketing Director / Marketing Communications Manager / Head of Marketing

Оновлено рік тому

43 роки • Київ • не готов (а) до переїзду

Категорія:

  • Маркетинг, Реклама, PR
  • Повна зайнятість

Стаж: 21 рік

Березень 2013теперішній час
10 років 9 місяців
PSA Peugeot Citroën
Citroën Marketing Communications Manager
1. Define media strategy and tactics in line with sales and communication objectives
2. Devise creative materials in line with communication strategy
3. Support dealerships in creative materials, media placements and sales support materials
4. Develop BTL activities
Серпень 2011Жовтень 2012
1 рік 2 місяці
Porsche Ukraine
Marketing Manager LCV Volkswagen
- Developing plans for Marketing Communications along with the Porsche Holding and Volkswagen AG;
- establish strategic marketing plans to achieve corporate objectives for products and services;
- developing national retail advertising campaigns and brand enhancement campaigns;
- planning & preparation national advertisement and periodical vehicle sales promotion;
- making marketing calendar and its budget, budget control of marketing activities.
Січень 2011Вересень 2011
8 місяців
Porsche Ukraine
Aftersales Marketing Manager
- Aftersales promotion strategy development and implementation;
- planning advertising campaigns and developing creative ideas;
- preparing and implementing service incentive programs;
- conducting market research;
- budget control of marketing activities;
- establish strategic marketing plans to achieve aftersales objectives.
Липень 2005Лютий 2011
5 років 7 місяців
Toyota Ukraine
Advertising & PR Manager
- Brand strategy development and implementation;
- planning advertising campaigns and developing local creative ideas;
- preparing and implementing launching programs;
- conducting market research;
- planning & preparation national advertisement and periodical vehicle sales promotion;
- evaluating its efficiency and making report about national advertisement and periodical vehicle sales promotion;
- advertising materials preparation such as TV spots and photo spots shooting, radio spots producing and other creative ideas implementing to support marketing strategy.
Вересень 2003Серпень 2005
1 рік 11 місяців
Metro Cash & Carry
Advertising Manager
- Organization and management of Advertising Department work;
- preparation and control over the development of company’s advertising materials printing;
- organization of the co-operation with printing companies, pre-press bureau, designers, photographers, model and advertising agencies;
- elaborating and control of the Advertising plans embodiment;
- organization of the printed materials delivery, cooperation with the “UkrPost” company;
- cooperation with Marketing and PR departments, outdoor and media advertisement placement.
Липень 2002Жовтень 2003
1 рік 3 місяці
“Gelory & Y” Advertising Agency
Assistant to Marketing Manager
Assisting in marketing activities of the agency.

Освіта: Середня

2015

Середня
2002

Середня
2001

Середня
1997

Середня

Дозвіл на роботу, час на дорогу

Бажаний час на дорогу: будь-який
Готов(а) до відряджень: залюбки
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