Retail marketing manager / Product and sales trainer

Develop and implement Retail strategy.
Planning and execution BTL communication campaigns.
Market analysis.
Field force team management, (Regional managers, merchandisers, promoters) - total 150 ppl.
POS develop and production.
Developing and implementation KPI figures for promoters and merchandisers.
Create communication matrix for effective information delivery and fast feedback about situation in retail.
Budget planning.
Developing, implementation and control in-store marketing activities aimed to increase sales (FSM motivation, promoters competition, trainings etc.)

Product and sales trainings for floor sales managers, promoters, merchandisers etc.
Keeping updated information on all products, technical, marketing, PR and line-up. Develop and maintain up to date educational concept, methodology as well as detailed courses for all product for FF, retail FSM as wel as purchasing managers. Develop education calendar on an annual basis for conducting education in all types of channels. 
Implement this programs with monthly reporting. 
Perform after training questionnaire test for all attendees followed by the education summary report that evaluates training results. 
Distribution among target partner audience and FF key product or other information which can be usefull for cooperation and every day work (like  magazine award info etc) Make channel aware of all existing information support tools by Samsung like key product sites, review etc.

Prelaunch, launch and after launch suport of all Samsung mobile phones models in Ukraine.
Technical support of telecom product, mobile phones.
User Manual translate, review and correct.
Support all presentations and launch all new models in Ukraine.
Creating POP and POS matireals for Ukrainian market.
Creating and reviewing articles for different magazins.

Participation in all Samsung projects connected with retail shops support, organization of trainings and seminars of loyalty.
Promoter activity control.
Monitoring and analysis of retail situation.
Business trips in Ukraine.

Telecom retail.
Direct sales
Work with mobile operators – Kyivstar, UMC.
Clients’ consulting.
Training of new sellers of shop.